“They put everyone in a difficult position, ran away, and now, if they want to come back, are we supposed to roll out the red carpet for them? Of course not,” Putin stated, as quoted by Russian state news agency TASS.

After its exit, McDonald’s sold its Russian operations to Oleg Paroyev, a long-time franchise partner, who rebranded the restaurants under the name Vkusno i Tochka ("Tasty and That’s It"). The homegrown brand has been operating since June 12, 2022, and now symbolizes Russia’s push for business self-reliance amid ongoing Western sanctions.

Putin noted that while many foreign companies are showing renewed interest in the Russian market, their return must be “on Russian terms.” He added that a regulatory framework is being developed to manage re-entry requests “calmly and without hostility,” but with full protection of Russian business interests.

“There can’t be any doubts about our support for domestic entrepreneurs,” Putin assured. “Let foreign firms return only if it benefits us. If not, we will make conditions favorable to ourselves.”

He also revealed that several Russian companies have already been approached by former foreign partners seeking to resume operations, signaling shifting economic calculations amid evolving geopolitical realities. Putin’s stance underlines a strategic shift: Russia is open to business — but no longer at any cost.

“They put everyone in a difficult position, ran away, and now, if they want to come back, are we supposed to roll out the red carpet for them? Of course not,” Putin stated, as quoted by Russian state news agency TASS.

After its exit, McDonald’s sold its Russian operations to Oleg Paroyev, a long-time franchise partner, who rebranded the restaurants under the name Vkusno i Tochka ("Tasty and That’s It"). The homegrown brand has been operating since June 12, 2022, and now symbolizes Russia’s push for business self-reliance amid ongoing Western sanctions.

Putin noted that while many foreign companies are showing renewed interest in the Russian market, their return must be “on Russian terms.” He added that a regulatory framework is being developed to manage re-entry requests “calmly and without hostility,” but with full protection of Russian business interests.

“There can’t be any doubts about our support for domestic entrepreneurs,” Putin assured. “Let foreign firms return only if it benefits us. If not, we will make conditions favorable to ourselves.”

He also revealed that several Russian companies have already been approached by former foreign partners seeking to resume operations, signaling shifting economic calculations amid evolving geopolitical realities. Putin’s stance underlines a strategic shift: Russia is open to business — but no longer at any cost.